There are already a few submissions that will make it to the final cut, maybe.

Obvious kissing up, although an admirable and acceptable practice in most of the business world, will not place you in the final cut (even though I do like them, I'm not the only one doing the judging, hehe)

Some hints on what we're looking for; should roll off the tongue and be easy to remember, maybe some reference to x or mod or x-mod, catchy (if that's a word, but you know what I mean).

These aren't necessarily the only criteria, we could just pick the one we like